Kylie Jenner Brings Back Old School Hair Cut To Boost Sales

ByBonnie Kaiser-Gambill
Kylie Jenner, Ellen Show, YouTube

Undeniably, The Kardashians stars have a strong inclination for entrepreneurship. They have built a combined empire with the Kardashian-Jenner family’s interests and talents. In like fashion, Kylie Jenner runs several successful businesses that push the envelope on style and branding. Notably, in recent promotions, she bolstered her sales by bringing an old-school hairstyle back to life.

Business As Usual

Surprisingly, The Kardashians stars are very business savvy. With momager, Kris Jenner, the Kardashian-Jenners have branched out beyond reality TV. Kris encourages her kids to diversify and use their talents. For instance, Kim Kardashian has recently added a focus on “actress” to her resume alongside her legal and business pursuits. Additionally, Khloe Kardashian has added to her Good American brand and even boasts she may enter the OnlyFans platform in the future. Likewise, Kourtney Kardashian may be focused on being a new mom, but she is still promoting her Lemme gummies along the way. Lately, Kylie Jenner has been adding to her fashion repertoire with injections of high fashion into her cosmetics business as well as starting her new brand Khy in September.

Kylie Jenner Revamping Old Hairstyle

On the Kylie Cosmetics’ Instagram page, Kylie Jenner shares a bold, resuscitated look to spotlight her perfect pout-creating lipliners. But in the ads, she pulls out all the stops to reintroduce the highly criticized bowl cut. Unquestionably, her take on the hairstyle is much more impressive and chic than the way it was traditionally seen in the past. Moreover, she uses a straight-cut look to hide her eyes and accentuate her perfectly sculpted red puffy lips.

Kylie Jenner Rolls Out Product

With attention to the striking photo, Kylie Jenner captions: “Introducing PRECISION POUT 👄.” Adding, a description, “Our new ultra-precise wooden lip liners are designed to sculpt, define, and contour lips, for perfect lip lines and a fuller-looking pout. 10 shades launch December 6 @kyliecosmetics.” While Kylie’s liplines have been available in the makeup kits, she is now making them front and center in her promotions. She says, “These lip liners have been a secret staple in my makeup kit for a while – and I’m so excited to share them with everyone.”

However, the formula has been updated and is now available on its own. “Our lip liners have always been a fan-favorite, and this new formula is the perfect product for sculpting and defining lips,” Kylie Jenner explains. “The formula gives enough time to blend and diffuse while also being longwearing. I top it off with a gloss or lipstick for a perfect contour and fuller-looking lip.” Admittedly, originally, Kylie that her mom worried that the lip kits might not sell. Kylie says, “We didn’t know where to start. We didn’t have anyone helping us. And my mom thought I was going to be stuck with lip kits in my garage for the rest of my life.” However, on the contrary, they sold out very quickly.

What Fans Are Saying

Seemingly, fans are on board with Kylie Jenner’s new product and love the pairing with the new fashion-forward bowl cut interpretation.

  • “I love how Kylie Cosmetics went from cutesy to high fashion! I see the growth ❤️.”
  • “So so gorgeous! I love this so much 😍.”
  • Another compares the look to Sia’s look that covers her face, “Sia vibes.”
  • “Just Wow.”
  • About the photo with a short bob with bangs, one person says, “Is this her new haircut? She better with long hair or is it just a wig?”

What do you think about the bowl-cut look that Kylie Jenner raised from the dead? Are you a fan of Kylie Cosmetics? Did you enjoy Season 4 of The Kardashians? We’d love to hear from you. Drop your thoughts in the comment section below.

Bonnie Kaiser-Gambill
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