Kim Kardashian is sizzling as she promotes new merch from her SKIMS brand.
The reality star and mogul has featured on her clothing label’s social media this week, and a new post has been ushering in all things sparkly. Kim’s 2019-founded brand is dropping a collection that’s just right for the upcoming holiday season. The Hulu star also made sure to maximize sales by modeling some of the pieces herself.
Stuns In Slinky Tight Dress For SKIMS Drop
The photo showed Kim modeling a figure-hugging column dress. She went skintight as she showed off the 21 pounds she’s dropped this year. The ex to rapper Kanye West posed amid gold or yellow paints and amid a funky decor setting.
Kim was surrounded by swish furnishings and a framed mirror, although she likely had all eyes on her. She drew attention to her 24-inch waist in her tight and alabaster number. The dress came low cut, strappy, and falling to the floor. Kim paired it with matching stiletto heels. The sister to Khloe Kardashian rocked her blonde hair down and slightly waved. She also sported a matte and full face of makeup with a rosy nude lip.
— Kelly Summers (@KellySummersTV) November 4, 2022
It’s Time To Sparkle
In a caption, SKIMS told shoppers:
“Sexy. Slightly sparkly. Stunning in every single way. Set your alarms for the season’s must-have silhouettes coming November 4. @KimKardashian wears the Soft Lounge Shimmer Long Slip Dress, size XS, in Shimmery Marble.
SKIMS is likely a heavy contributor to Kim’s $1.8 billion net worth. The star is also CEO of her SKKN by Kim skincare line and this year also launched a private equity business.
“All of our collections are made from materials that you can wear all day, every day. Being comfortable is really important to me and I’m a firm believer that when you feel your best, you look your best. You can always find me in Skims PJs or our Fits Everybody underwear because of how effortless and easy they are,” Kim told Vogue.
Leading The Way With Cult Brand
When asked what had made her the proudest along her SKIMS journey, Kim added: “I love hearing how much our customers enjoy the product and seeing them in the clothes — I can’t get enough! To know that we’re giving people options and providing solutions that actually work is so rewarding and I’m extremely grateful.”
Kim’s brand has now hit cult status and includes celebrity promoters such as actress Megan Fox and British model Kate Moss. Kim also earns cash as an ambassador for brands including Balenciaga and Stuart Weitzman, plus her reality gig on The Kardashians. For more on Kim Kardashian and her family, check back here.